
Our Approach
What We Do
Enduring is an investment holding company. We strive to grow companies, partnerships, and people for long term success.
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We focus on investing in small private companies which play to our strengths as proven entrepreneurs and investors. We have a flexible, creative and constructive approach to partnership and a capital base which is aligned with this philosophy. We are most focused on the following types of opportunities:
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Diamonds in the rough - good business with untapped potential (assets, clients, brand, technology) that a new owner could take to the next level.
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Generational transitions - strong businesses, often in business services or niche manufacturing, looking for capable, trusted hands to steward the business and legacy forward.
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Special situations - unique situations (such as carve-outs, stressed sales) where speed and certainty matter.
Know a business that might be a fit?
(We'll pay you for the intro if it is)
Our Focus
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Quality businesses with $0 - $5M+ of owner earnings or cash flow
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Preference for unique sourcing situations
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How We Build
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Focus on building durable competitive advantage
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Hold, protect and grow these businesses with a long term perspective
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Use a prudent amount of or no leverage
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Disciplined capital allocation, reinvestment and stewardship
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Use a holding company structure
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How We Support
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Financial tracking, reporting and insight
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Technology (when useful)
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Strategic roadmapping
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Leadership development (resources, tech tools, best practices, more)
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Open, regular and collaborative dialogue